Los Angeles, CA (Jan 21, 2025) – Crossroads proudly announces that Lorraine Reynoso has been featured in Monitor magazine’s prestigious 6th Annual Issue spotlighting Top Women in Equipment Finance. This esteemed recognition underscores Lorraine’s exceptional contributions, leadership, and dedication to advancing the equipment finance industry.

Since joining Crossroads in 2013, Lorraine has advanced from a specialist role in the company’s specialty division to a director-level position. Her career progression reflects her deep expertise across departments, including Accounting and Operations, and her exceptional leadership abilities. Lorraine’s dedication and adaptability have been instrumental in her success and growth within the organization.

One of Lorraine’s guiding principles is defining success through the elevation of her employees. She takes pride in helping others achieve their goals, advocating for their development, and promoting from within. Her dedication is evident in achievements such as significantly reducing delinquency rates during a transportation recession, overhauling CELF’s back-end system, streamlining processes, fostering a customer-first approach, cross-training departments, creating data-driven reporting structures, and graduating from the prestigious STRIPES Leadership program. Lorraine envisions her legacy as one of empowerment and growth, fostering a culture where individuals feel valued and capable of achieving their full potential.

Suzann Fakhoury, Crossroads VP of Operations, shared this insight: "Lorraine is a unique and invaluable member of our industry because she exemplifies a perfect balance of leadership, expertise, and empathy. As our Director of Operations and Servicing, she not only ensures that the company runs smoothly but also brings a customer-first mindset that consistently drives exceptional service quality.”

Lorraine’s advice for young women entering the industry is simple but powerful: "Be bold and use your voice. Never be afraid to speak up and take a stand on what you truly believe in. Progress only happens when everyone has a seat at the table."

About Crossroads Equipment Lease and Finance

Crossroads Equipment Lease and Finance, LLC is a leading transportation equipment leasing company headquartered in Southern California. Over the years, we've grown into a national lender with an array of financial products designed to help businesses succeed. We strive to build long term business relationships by offering prompt, flexible, and tailor-made financing that preserves capital. Our industry expertise affords our customers a competitive advantage in the market. For news and updates, be sure to follow us on Facebook and LinkedIn.

Monitor is the leading independent trade news source for the equipment finance & leasing industry. For more information visit: www.monitordaily.com